Media Bridge Advertising

“Holiday Hours”
 WARNING: MEDIA BATTLE ZONE (No Holiday Hours Allowed)

“Every battle is won or lost before it’s ever fought.” —Sun Tzu, “The Art of War” It’s that season again: Jaw Drop Season. As in, my jaw keeps dropping at stories of agencies sharing their “holiday hours” with their clients. Hey, everyone deserves time to celebrate, but this isn’t about taking a half-day on Friday […]

Read More >

I’m Not Mad, And Radio Isn’t Dead

“What do you want to be when you grow up?” My answer was always a detective. Picture Olivia Benson from Law and Order getting the call about a crime that has just been committed. She’s gathering the intel, searching the database for info and possible suspects, drinking coffee out of a styrofoam coffee cup and […]

Read More >